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Amazon is reportedly baking Alexa into a microwave this year

19 September, 2018, 22:33 | Author: Joanna Little
  • Amazon выпустит умную микроволновую печь

Inc.is doubling down again on its Alexa-everywhere strategy, according to a report today that the e-commerce giant is planning to release a range of new Alexa-enabled devices - even an Alexa-powered microwave oven. Given the massive number of dash cams now on the market and Amazon's push into amplifiers and other audio products, the in-car gadget could possibly be a smart stereo instead. CNBC cites "an internal document" in a claim that Amazon will reveal at least some of the alleged products later in September.

"The new devices reflect Amazon's ambition to make its Alexa voice technology ubiquitous by focusing on areas where people spend most of their time - at home and in the vehicle", the outlet reports. The new devices will help realize Amazon's ambition of making Alexa ubiquitous in the customer's home and in their auto. Audi, one of the popular automobile firms has recently took the wraps off its first ever electric vehicle that supports Amazon Alexa voice commands. The company acquired Ring, a smart doorbell maker that also makes Alexa-compatible devices, earlier this year. The company is reported to be working on a secretive home robot, as well, according to Bloomberg. But what Amazon's virtual assistant reportedly lacks in accent comprehension and overall IQ, it now makes up for in "visual style". Sonos has a similar business model.

Amazon has signaled that it wants Alexa to be in more places than just your bedroom or living room.

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Alexa previously got visual with the Echo Show.

Amazon is showing signs of accelerating partnerships with home builders. All of them will be Alexa-enabled, however, some of them will have Alexa inbuilt, says the report. The report notes that the upcoming amplifier can be used as the central audio panel to control multiple speakers set up across a users' home, while the upcoming microwave can bring Alexa in the home's kitchen.

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