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Apple devices are about to invade Amazon

12 November, 2018, 10:35 | Author: Joanna Little
  • Apple said to begin selling iPhone XR, new iPad Pro, and more on Amazon

On the other hand, it will help Apple expand its product footprint across the globe. An additional source of angst was Apple's decision to stop reporting the unit sales of phones, given that its long-term focus is shifting toward service-based revenue and away from hardware. Apple has initiated replacement programs for both the 13-inch MacBook Pro (without Touch Bar) and the iPhone X, which was recently discontinued.

MORE: iPhone Buying Guide: Which Apple Phone Is Right for You? And this led to Amazon not selling Apple products from its authorized resellers.

Are you going to be purchasing a new Apple product this holiday season?

Amazon will start selling these Apple products beginning in the next few weeks in the U.S., U.K., France, Germany, Italy, Spain, Japan and India.

More news: Tens of thousands flee fast-moving Northern California fire

As part of the deal, only Apple-authorized resellers will now be allowed to sell Apple and Beats products on Amazon's marketplace. Sellers with remaining inventory in Amazon warehouses will have to create a removal order, with the online retail giant offering to reimburse return or disposal fees until February 4, 2019. The company said it only affects the original iPhone X, which has been superseded by the iPhone XS and XR. Apple has announced a fix program for affected devices with 128GB and 256GB of solid-state drives.

Amazon India did not respond to queries sent by Business Standard. Amazon sold a limited assortment from Apple previously that included Mac computers and Beats headphones.

The two companies have occasionally been at odds over the sale of Apple devices. Though Amazon fancies itself a tablet maker, the Fire line doesn't really compete with Apple's own line of tablets, as the former are usually positioned as a budget item rather than a premium, high-end device like the iPad.

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