Moviegoers gets to see 'Captain Marvel' in the flesh

12 March, 2019, 03:55 | Author: Eloise Houston
  • Watch Talos and Nick Fury throw down in new Captain Marvel clip

The box office success - taking $455 million around the world including £13 million in the United Kingdom - comes despite a concerted campaign of online abuse from Marvel diehards opposed to Larson's casting.

Having opened on March 8, International Women's Day, Disney and Marvel's superheroine film "Captain Marvel" took 596 million yuan, or 89 million US dollars, in China. In the domestic market (the USA market), Captain Marvel has opened to a mammoth of $61.5 million on Friday. To combat the down-voting issue in advance of "Captain Marvel", Rotten Tomatoes (which doesn't require users to verify that they've seen a movie that they're scoring) removed the ability to rate movies prior to release.

Trade publication The Hollywood Reporter has broken down some of the stats, finding that Captain Marvel has had the seventh-biggest opening for a Marvel movie behind the Black Panther, Iron Man 3,Captain America: Civil War and the three Avengers films. If you didn't see the movie over the weekend, but plan to do so in the near future, you're best off skipping this video until after you've seen it. And it's not just special because the huge box office haul from last weekend is making sad little fanboys cry while holding their blankies. It's also the third highest opening for the month of March, behind Batman v Superman: Dawn of Justice and Disney's live-action remake of Beauty and the Beast. Internationally, the film pulled in a whopping $302 million, which makes the movie the second-highest internationally grossing superhero movie behind Avengers: Infinity War. DC's "Birds of Prey" and "Wonder Woman 1984" are scheduled to arrive next year. That's not a responsibility Marvel has to face.

But this is no ordinary superhero movie.

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It's clearly what audiences want.

"Captain Marvel" scared away any new wide releases.

Comscore's senior media analyst Paul Dergarabedian remarked on Captain Marvel's success, praising the Avengers: Endgame actress' historic performance as "just what blockbuster starved audiences have been waiting for". In the a year ago alone we've seen a trend of successful superhero movies, including Wonder Woman, Black Panther and Spiderverse - each of which has exceeded expectations and helped prove that audiences are hungry for diverse representation on screen. "Their marketing is unmatched".



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